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The digital expert for customer-focused digital environments that work

Customer-focused digital environments that work

My services

From strategy, UX, and content to technology and delivery: I guide the entire process and ensure digital platforms deliver results right away – fewer customer questions, smarter processes, lower costs, and higher conversion with happier users.

Strategy and UX

Free • 45-minute consultation + quick scan

Would you like to know how your website or platform can perform better? Request a free consultation. Beforehand, I’ll do a short quick scan of your site so we can dive straight into the details during the conversation.

You’ll get:

  • A quick scan of your website or platform
  • An online conversation of approximately 45 minutes about your challenges and opportunities
  • 5 concrete tips to immediately improve your website

 

Result: you’ll leave with practical improvement points you can implement right away. Afterwards, we’ll discuss together whether any next steps are needed.

€1,750 excl. VAT • turnaround time 1 week

A strong website starts with the user. This report shows where visitors drop off and which improvements will have an immediate impact.

You’ll get:

  • Intake meeting to clarify goals and context
  • Analysis of UX, content, functionality, customer journey, and analytics
  • Advisory report with priorities, quick wins, and a roadmap
  • Presentation of the results

 

Result: immediate insight into where the biggest opportunities lie to make your website more user-friendly and effective — so it does exactly what it’s meant to do.

Price on request • turnaround time 6–8 weeks

In eight weeks, you’ll have a strategy document that translates customer needs and organizational goals into a clear online strategy, UX concept, plan, and roadmap. It provides direction, creates alignment, and ensures coherence in your digital course — so everyone knows where you’re headed, why it matters, and what’s needed to get there.

You’ll get:

  • UX analysis with quick wins and long-term priorities
  • User needs research: personas, customer journeys, tasks, and information needs
  • Online strategy and concrete plan with roadmap
  • High-level designs (structure, briefing)
  • Technical advice (CMS, scalability, accessibility)

 

Approach:

  • Intake to define goals and expectations
  • Kick-off with the project team
  • Analysis of strategy, website, content, CMS, and infrastructure
  • Customer journey workshop: for target audiences and key tasks
  • Structure workshop: for site architecture & functionality
  • Review & fine-tuning of deliverables

 

Result: A well-supported strategy document that provides clear direction for both management and the project team, serving as a foundation for design, development, and technology decisions.

Price on request • timeline depends on the research scope

UX research reveals what users really need and why they behave the way they do. You’ll get evidence-based insights that help you improve user experience, increase conversion, and reduce risks in design and development.

You’ll get:

  • Tailored research using a mix of methods: interviews, observations, usability tests with prototypes, A/B testing, data analysis, and heatmaps
  • Insights into user behaviour, needs, and pain points along the journey
  • A clear overview of priorities and improvement opportunities
  • A solid foundation for decisions on design, content, and functionality

 

Approach:

  • Kick-off to define goals, target audience, and research questions
  • Research plan with methods and timeline
  • Execution of qualitative and/or quantitative research
  • Analysis and summary of key findings
  • Presentation and discussion of conclusions and recommendations

 

Result:
Clear insights and actionable improvements to optimise UX — based on facts, not assumptions.

Online project management

Price on request • turnaround time 3–10 months

For organizations that want a fully managed process: one experienced partner who oversees the entire project — from analysis and strategy to design, content, technology, and launch.

You’ll get:

  • Thorough analysis
  • Strategy, concept, and project plan
  • Project management of the web agency (UX, UI & development)
  • Usability testing with prototype to prevent errors early on
  • Testing & quality assurance upon delivery
  • Coordination of content production, editing, translation, and entry
  • Training for teams in CMS usage
  • SEO optimization and measurement plan with dashboard
  • Optional: CMS selection, integrations (ticketing, ERP, video), AI applications, and online marketing

 

Result:
A digital environment that fully supports the customer journey, aligns with your audience’s tasks and information needs, and delivers results from day one. Fewer customer questions, more efficient processes, lower costs, and higher conversion and user satisfaction. Fully compliant with legal standards and ready for today and tomorrow.

ROI:
The investment pays for itself through a more efficient organization, lower service costs, and higher conversion rates. You save time and resources, prevent costly redevelopment, and gain a digital environment that measurably contributes to your organizational goals.

Interim management

Price on request • 16–32 hours per week

Sometimes temporary extra capacity is needed to get digital projects or teams moving. In that case, I take on roles such as:

  • Interim Manager Digital – provides direction to the digital team, fosters collaboration and innovation, builds knowledge and skills within the team, and ensures alignment with the organization’s strategic goals.
  • Interim Product Owner – translates user and business needs into a clear backlog, defines priorities, and ensures the delivery of features that create real value.

Digitalization & innovation

Price on request • turnaround time depending on scope

Would you like to optimize and digitize your processes but aren’t sure where to start? I help organizations step by step — from defining requirements to selection, implementation, and adoption. Together, we build a future-proof digital foundation.

You’ll get:

  • A requirements program that provides clear direction
  • Guidance in selecting and implementing systems (CMS, ticketing, DAM, ERP, planning)
  • Digitization of processes and workflows
  • Smart integrations between applications
  • Training and adoption support for teams


Result:
More efficient processes, fewer errors, and systems that employees actually enjoy using.

Price on request • turnaround time depending on scope

AI can make services smarter, faster, and more personalized. In this process, I explore which applications are truly relevant for your organization and translate that into concrete advice and next steps.

You’ll get:

  • Analysis of AI opportunities and risks within your context
  • Advice on the use of chatbots, intelligent search engines, or knowledge bases
  • Examples of process optimization with AI (content, translations, data analysis)
  • Practical recommendations for implementation and adoption

 

Result:
A clear advisory report with immediately applicable AI solutions that align with your goals and processes — making your organization more efficient while adding value for both customers and teams.

Book a free consultation

Find out in 45 minutes how your website can perform better.

  • Quick scan of your site
  • 45-minute online consultation
  • 5 practical tips you can apply right away